Kambiz Hemati, Creative Director of Retail Experience Design at Verizon has created some of the most impressive retail concepts around. To be specific, flagship stores, design prototypes, and retail strategies for companies like Nike, Starbucks, BCBG, just to name a few. Now leading the brand experience design of telecommunication conglomerate Verizon, we delved into Kambiz’s long history in retail and where he first discovered his passion and love for the industry.
In much of Italy and particularly in the socio-cultural hub of Florence, where the post-industrial espresso industry is so firmly institutionalized and café bar culture is so deeply entrenched, any serious attempt to introduce new ways of thinking about coffee must be viewed as something of a challenge.
Three-time Italian barista champion Francesco Sanapo opened the upscale, barista-craft-focused Ditta Artigianale on Via dei Neri in central Florence in 2013. I happened upon the bar that September 2014, and even then it was so unlike the hundreds of other surrounding café bars that it raised a number of questions, one of the most interesting being, “Can this exist here?”
As the automotive iconic reaches the end of its long life, Paul met up with the Land Rover team to take his bespoke Defender for a test-drive and share his fondness for one of Britain’s most recognisable vehicles.
Paul worked closely with Land Rover’s Special Vehicle Operations (SVO) design team and Land Rover’s Chief Design Officer, Gerry McGovern, to create an utterly unique version of the Defender to honour this special vehicle as it reaches the end of production.
To create a Defender that captured Paul Smith’s confident use of colour, Paul sent the SVO team a set of Pantone colour references, which were then specially mixed to create the 27 colours that were used on the vehicle’s exterior.
Paul intended the patchwork colour scheme to honour the honest history of the Defender, especially its use on the farmyard and in the emergency services. Yet inside there is a feeling of luxury, with soft leather and Paul Smith Maharam fabric.
We are so excited to be live on Episode 9 of this podcast by Bill Barol.
"Suppose you wanted to design a home away from home. What would you put in? What would you leave out? What kind of seating would you have? (Soft? Hard? Low? High?) What kind of tables — big working slabs or intimate little two-tops?
A good “third place” may seem casually homey, but its design is the end result of a million tiny decisions. This week, it’s a conversation with Kambiz Hemati, who oversaw store design at Starbucks for two years and now owns Love Coffee Bar in Santa Monica, where he gets to think hard — and think small — about what makes a place feel like home."
Please click on link: Episode 9: A Home Away From Home